Since ancient editions, the foundation Pilar Citoler considers JUSTMAD the best space to give an award of 1 800€ for the ‘’Most valuable’’ young art collector. The jury selects a collector that has bought a piece of art and with the price’s money of the award, the winner will be able to buy another piece of art presented in the fair. This award wants to encourage young people that pursue the acquisition of modern art pieces in order to have their own collection and help JUSTMAD’s galleries.
In 2014 took place JUSTMAD’s first edition and the winner of the award Foundation Pilar Citoler was given to Basola Valles. The winner bought a piece of art from Kubik Gallery (Oporto). During the other editions the winners were Carlos Luca by the acquisition of ‘’What If We Die Tomorrow’’ from Javier Vázquez’s and brought by the gallery Trema; Esther and Teresa Belmonte Lapuente buying Helena Toraño’s paintings from Gema Llamazares’ Gallery (Gijón); Finally in 2018 Fuensanta Casanova won the award thanks to the purchase of Eva Díez‘photography by the gallery Marisa Marimón.